Montana Bride Magazine 2012 - Gold Addy Award Winner
Just recently we learned that our collaboration on the Montana Bride magazine helped it earn a Gold Addy Award in the category of "collateral material entire design." We're proud to be a part of this magazine and we enjoy watching the publication grow a little bigger and a little better each year.
This ad for the historic Sacajawea Hotel in Three Forks, Montana was designed to reflect the elegant interior of this newly renovated hotel. The soft color palette and sepia tone image helped to convey the beauty and charm of this stylish venue.
Trail Guides Yellowstone - National Park Posters
I Spy Design developed a series of posters for Trail Guides Yellowstone to help generate awareness for this online resource dedicated to hiking and backpacking in Yellowstone National Park. The designs depict the iconic images and landscapes that make America's first national park so special.
Identity & Stationery Design for SouleAssist - Personal Assistant
In our busy lives we can can all use a helping hand to manage those everyday tasks that keep us from the more important things in life. The idea behind this logo was a simple one. We wanted to convey the idea that with the help of SouleAssistyour personal assistantyou can "juggle" your day-to-day responsibilities more effectively.
Magazine Design - Montana Bride
For nearly half a decade I Spy has been working closely with Katalin Green Event Design to create her annual magazine "Montana Bride." The publication features weddings and vendors from around the state and showcases the beautiful scenery that makes Montana a premier destination wedding location. This year the booklet featured a new tag line that was designed to inspire couples to "Say I Do in Montana." This tag line will become the theme for her future marketing efforts.
Identity & Stationery Design for Cold Smoke Coffeehouse
This new coffeehouse was interested in a very rustic feel for their new identity and stationery. The use of distressed fonts and a two-toned vintage paper were combine to help us achieve a unique solution for this new local business.
NEW PROJECT - 2011 Gold and Silver Addy Award Winners
Trail Guides Yellowstone Identity and Website Design
The Trail Guides Yellowstone website was developed as a comprehensive online resource for hiking and backpacking in Yellowstone National Park. The company provides viewers with very detailed trail descriptions, overview maps, trail photos and much more. This website was designed to give visitors a true sense of what waits them as they journey into the backcountry of America's first National Park. I Spy Design created the logo, website and social media for this new local outdoor resource. The website received a Silver Addy award and the logo won a Gold Addy in 2011.
Click here to visit the website.
Expedition Overland Identity and Website Design
Expedition Overland is a 6 part reality-based web series that follows a group of overlander’s as they travel through some very remote locations in North America seeking out new adventures in their rugged 4x4's. I Spy Design developed the logo, website and support materials for this new adventure-based series.
Click here to visit their website.
Bozeman Rentals is a comprehensive online property rental locator for both apartment seekers looking for rental opportunities, and property managers who are looking for a cost-effective way to market their commercial, residential, retirement and vacation properties. For a small monthly fee property owners can post and organize their rental listings using a convenient and powerful online management tool. Potential renters can use the FREE search tools to find available properties located in and around the Gallatin Valley. I Spy Design created the identity, marketing materials and website graphics for this unique online service. Click here to view their new website.
Rocky Mountain Wireless (Authorized AT&T Retailer)
Rocky Mountain Wireless recently completed the first stage of it's rebranding campaign with I Spy Design. I Spy developed the new identity and tagline for the Montana-based wireless provider with the idea of reinforcing that they are a locally owned and operated company. The updated logo and the new tagline; "For the way you live", in combination with the use of local Montana imagery would be the foundation for their new brand identity. The updated logo represents a very distilled version of a mountain peak and incorporates the elements of an arrow that conveys that they are a forward thinking and cutting edge wireless provider.
Katalin Green Event Design - Wedding Planner
"I Do". It's a very simple yet powerful statement and we wanted to incorporate these two very meaningful words into the new identity. The "brand bug" as the logo is now referred contains the clients initials surrounded by a circle or ring. The use of these few simple design elements creates a very clean, elegant and modern image for this Montana wedding and event designer.
FACEBOOK! FACEBOOK, FACEBOOK!
The momentum of this social media giant continues to grow but what does that mean for the small business owner with limited time and resources?
No matter how you look at it Facebook should be on your daily "To Do" list. Whether it's creating questions or surveys, providing special offers, sharing content, promoting a new product, or just posting a personal item about yourself or your business...the idea is to engage your audience and create a dialog with your fans. If you're new to social media this can seem a bit overwhelming but if you develop a strategy that is simple, manageable and above all content driven, you'll be able to increase your fan base and improve your brand.
1. Make a list of 4-5 items that you know you will be manage and spread those posts out over the week. Make sure you follow through with each task consistently.
2. Provide information or comments that will facilitate interaction with your fans and encourage them to contribute content. Quality interactions with your fan base makes your presence much more inviting and personal.
3. Start a contest or provide deals on your products and services. Remember, you still need to promote your own products and services.
4. Use the new feature called "questions" to gain insight into what your fans are looking for.
5. Provide content from other resources. If you find an interesting video or an article to content your fans might find useful post the link on your Facebook wall and give that company a little promotional plug. This will encourage people to do the same for you. It's not about the hard sell. It's all about keeping people engaged.
I Spy Design Wins 6 Montana Addy Awards for Excellence in Design.
This was our first time entering the statewide competition and we are very grateful for the recognition. The awards were the culmination of a very long but successful year and we would like to thank all of our clients for the opportunity to be an important part of their marketing efforts. We're looking forward to another great year in 2011.
Madison Marathon Website - Gold Addy Award
Wild West Photos Promotional Booklet - Brochure Design - Silver Addy
The Chocolate Moose Website - Bronze Addy
Montana Bride Magazine - Bronze Addy's in Magazine Design, Editorial & Cover Design
We Love What We Do!
How often do you hear someone say that? At I Spy Design it's the truth. We're passionate about what we do and we want you to look at marketing and design as an exciting and effective way to reach new and existing customers. Set yourself apart with a solid brand that defines your company.
Case Study 1
The Madison Marathon Montana - Gold Addy Award Winner 2010
This event is being promoted as the highest road marathon in the U.S. The only catch is the location...read the case study.
Case Study 2
Wild West Photos - Outdoor & Western Stock Photography
Creating product value in an over saturated market...read the case study.